From the category archives:

Observations

Moving Beyond Mistakes…

in Observations

I had consulting sessions with two new clients last week.  One sells a very nice product aimed at parents; the other offers an excellent service targeted at businesswomen. Both business owners are very talented women, and both have serious problems with their websites:

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Top 10 Things I’ve Learned from SEO Consulting

in Observations

10. Pay extra for a premium domain name and then leverage it across all of your marketing (online and off-line). 9. Price your services for yourself, not your clients.  You’re a top-notch professional with a long and proven track record… you are not a commodity. 8. Stay organized.  Keep your desk and desktop neat and [...]

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Twitter-Dumb and Twitter-Dumber

in Observations

Twitter.com should be re-named NoROI.com.  It’s catchy… could work as a brand if you purchase NoROY.com too. What do I mean? First read a bit of Lewis Carol, my muse for this observation. Twitter is the media’s current darling and everyone is jumping on their band-wagon.  They just raised $100-million and investors are valuing them [...]

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